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MOKU Brand Philosophy
MOKU was born where land meets legend. On the shores of Hawaiʻi, surfing is more than a sport — it is ceremony, connection, and communion with the ocean. It is the quiet respect before paddling out, the pulse of the tide beneath your board, and the shared breath between rider and wave. This is the mana we carry. We believe surfing is a bridge — between past and future, nature and innovation, craftsmanship and progression. Rooted in island tradition and guided by the spirit of aloha, MOKU honors the generations who shaped the art of wave riding while designing for those who will redefine it.Every board we shape, every garment we craft, and every detail we refine is created with intention. Time-honored techniques meet modern technology. Heritage meets performance. Soul meets precision. From the warm swells of Waikiki to the rugged breaks of distant coasts, we exist to carry the rhythm of Hawaiʻi into every lineup we touch. Not to replicate the past — but to evolve it. Because the ocean is timeless. And so is the spirit of those who ride it. MOKU — Ride the Mana. Shape the Future.
MOKU Surf Apparel T-Collection
Elevate your style with our iconic MOKU T-Shirt collection — a must-have for every surfer’s wardrobe. Designed for life in and out of the water, each tee blends laid-back coastal energy with refined craftsmanship. Embrace the luxurious comfort of ultra-soft, breathable fabrics that move with you, whether you’re chasing swells at sunrise or unwinding after a long day by the shore. Rooted in surf culture and inspired by the rhythm of the ocean, MOKU apparel delivers effortless style, durability, and a timeless fit that carries you from beach breaks to everyday adventures.
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The Iconic MOKU Logo Heavy Cotton Tee
Vendor:MOKU HAWAIIRegular price From $34.99 USDRegular priceSale price From $34.99 USD -
The MOKU Iconic Heavy Cotton Tee
Vendor:MOKU HAWAIIRegular price From $34.99 USDRegular priceSale price From $34.99 USD -
The MOKU " The Ultimate Wave" Heavy Cotton Tee
Vendor:MOKU HAWAIIRegular price From $34.99 USDRegular priceSale price From $34.99 USD -
The MOKU "The Ultimate Wave" Lifestyle Heavy Cotton Tee
Vendor:MOKU HAWAIIRegular price From $34.99 USDRegular priceSale price From $34.99 USD
Ohana
MOKU Surf Apparel
The Iconic MOKU Surf brand has established itself as a driving force in the Hawaiian surf culture.
Kaao
Surfboard by MOKU Apparel
Embrace sophistication from ocean to shore with Surfboards by Moku luxury T- Shirts essentials.
Hui
Hawaiian Surfers Union
Embrace a curated alliance between Surf, Sun, and Water with our exclusive Hawaii-inspired collection.
Na Papa He's Nulu
Surfboards By MOKU
Unveil the Exquisite Craftsmanship of Hawaiian Surfboards by MOKU.
Surfboards By MOKU Letterman's Jacket
As the weather cools down, stay warm in true surf style with the Surfboards by MOKU Cotton Letterman’s Jacket. Crafted for those crisp coastal nights, this jacket blends vintage varsity design with MOKU’s laid-back island vibe. Made from premium cotton for all-day comfort and warmth, it’s perfect for post-surf hangouts, beach bonfires, or chilly evening strolls.
Featuring classic letterman detailing, bold Surfboards by MOKU embroidery, and a fit that strikes the perfect balance between casual and clean, this piece is a must-have for any surf enthusiast looking to elevate their cold-weather wardrobe.
Stay warm. Stay classic. Stay MOKU.
Surfboards by MOKU T-Collection
The Surfboards by MOKU Apparel Collection embodies the essence of true surf culture—freedom, style, and a deep connection to the ocean. Each piece reflects the laid-back yet driven spirit of surfers who live for the next wave. When you wear MOKU, you’re not just representing a brand—you’re joining a tribe. Once you’re part of the MOKU team, you set yourself apart from the rest.
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The Surfboards By MOKU Heavy Cotton Tee
Vendor:MOKU HAWAIIRegular price From $34.99 USDRegular priceSale price From $34.99 USD -
The Surfboards By MOKU Heavy Cotton Tee
Vendor:MOKU HAWAIIRegular price From $34.99 USDRegular priceSale price From $34.99 USD -
The Surfboards By MOKU Heavy Cotton Tee
Vendor:MOKU HAWAIIRegular price From $34.99 USDRegular priceSale price From $34.99 USD -
The Surfboards By MOKU Heavy Cotton Tee
Vendor:MOKU HAWAIIRegular price From $34.99 USDRegular priceSale price From $34.99 USD
MOKU COMPETITION TEAM
"If you can surf — we want you. MOKU was born on the shores of Hawaii, where surfing isn’t just a sport — it’s a legacy. Our team carries that heritage to every lineup, honoring the past while charging into the future. From the power of ancient wave riders to the innovation of today’s best, we ride with pride, passion, and the spirit of aloha.Think you’ve got what it takes to wear the MOKU name? Show us. Send your edits, drop your Instagram or YouTube, and let your surfing speak for itself. We’ll call when you’re ready to join the legends. Tryouts are posted when the time comes to grow the crew.Click below to see the surfers we’re scouting — and claim your place in the next chapter of surfing history."
We seek individuals with Skill, Attitude, Leadership traits, and Team player attributes. Emphasizing a family environment. Shirts are earned, and cannot be purchased.
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SKILL
Joining the The MOKU Competition team is a global community committed to excellence, pushing the boundaries of what's possible in competitive surfing while honoring the timeless heritage of the ocean.
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Attitude
"Embrace the MOKU Surfing Attitude: a blend of world-class skill and humble respect for the ocean. MOKU is a worldwide brand drawing from local cultures to enhance your surfing experience. Join us and be part of a lifestyle where tradition meets innovation, and every wave is a testament to our shared passion for the sea. Ride with confidence, carry yourself with humility, and celebrate the spirit of surfing with MOKU."
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Leadership
Our influence extends beyond the ocean to make a positive impact on society. Ride with confidence, lead with integrity, and celebrate the spirit of surfing with MOKU."
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Team/Family
Be a part of a lifestyle where every wave tells a story. MOKU is a worldwide brand that draws from local cultures to enhance the surfing experience, blending tradition with innovation. Ride with us and feel the connection to a global community that celebrates the spirit of the ocean and the art of surfing."
MOKU Competition Team Entry Form
Featured Collection "Surf Accessories"
Enhance your daily life with products made from superior materials for unrivaled performance and longevity.
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Sold outThe MOKU Beach Chair
Regular price $45.00 USDRegular priceSale price $45.00 USDSold out -
The MOKU Beach Adventure Teak Chair set and Umbrella Package
Regular price $250.00 USDRegular priceSale price $250.00 USDSold out -
Sold outThe MOKU Hang Loose Beach Towel
Regular price $29.00 USDRegular priceSale price $29.00 USDSold out -
Sold outThe MOKU Surfing Beach Towel
Regular price $29.00 USDRegular priceSale price $29.00 USDSold out
Instagram @johnny_the_ripper Ripen on a MOKU Surfboard
Locations
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CALIFORNIA
www.mokusurfhawaii
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PUERTO RICO
www.mokusurfshop.comRoad 466 Playa Jobos (3,230.99 mi)
Isabela, Puerto Rico 00662
+1 787 551-7335
Contact form
COMPANY DETAIL
Business Opportunities
patrick.mokusurf@gmail.com
Collaborations
patrick.mokusurf@gmail.com
Returns
Optimize your online shopping experience with our Hassle-Free Returns Policy. Just email us @ returns.mokusurf@gmail.com
Warranty
We standby all our products and will address any issues you might have. Emails us at warrant.mokusurf@gmail.com








